By Vladimir Laypa
Here in the US, the subject of data protection and privacy remains a highly debated topic, most recently as a result of the Facebook and Cambridge Analytica scandal as well as enterprise-level data breaches, such as the Equifax breach, that have impacted many of us.
In Europe, data protection and privacy have been at the forefront of discussions amongst tech leaders and politicians for some time now. In April 2016, the EU passed regulation on how companies can collect data from EU residents known as General Data Protection Regulation (GDPR).
What is the GDPR?
The GDPR is a standard covering data protection and privacy that covers all citizens living in the European Union. The regulation applies to any company marketing to EU citizens, no matter the company’s location or the laws in the US.
Companies with an online presence also will need to be transparent about what they do with data such as, your IP address, contact information, banking or medical information or even personal or professional photos.
As a consequence of the number of data breaches that have occurred and have not been reported, if companies do experience a breach after May 25th, they are required to report it within 72 hours to the affected parties or be penalized a portion of its global revenue.
Due to the impact of the GDPR and our desire to handle your private data with the utmost transparency and respect, we’d like to go over how we’re handling it here at Earth Class Mail. The deadline to comply with GDPR is May 25th, and we are on track to be 100% compliant by that deadline.
What does this mean for Earth Class Mail Customers?
In compliance with GDPR, we provide you with the right to request that we “forget” or delete your data within 30 days. You can make this request by contacting our customer support at [email protected].